BOXED WATER
Cardboard packaging for water. The design process consisted in creating a visual packaging concept, whose main assumption contained in the brief were ecological arguments. In 99.9% biodegradable, cardboard packaging is an alternative to plastic bottles that flood our planet at an alarming rate. The project aimed at encouraging the consumer to choose water in a carton, made only from a combination of materials obtained from sugar cane and cardboard. The project refers to the romantic expression and organic unity and to the mythology and folk stories of nymphs.
